Submitted by Amy Shearin, Downtown Clayton
Downtown Clayton is home to more than 50 women-owned businesses that play a vital role in shaping the district’s economic vitality, community character and continued growth.
From long-standing establishments to newly renovated destinations, these businesses contribute creativity, service and leadership to Main Street and beyond.
Many of these businesses thrive because of Downtown Clayton’s strong sense of community and collaboration.
“Clayton has small-town charm paired with steady growth, which creates a unique balance of opportunity and community,” said Larissa Koerschner, owner of Alligator Steps Swim School.
Koerschner emphasized the importance of local support among residents and business owners alike.
“The support has been incredible. We regularly see parents cheering on not just their own children, but other students as well, which really speaks to the sense of connection here,” she said. “Business owners understand that when one local business grows, it benefits the entire downtown. That level of encouragement and cooperation creates an environment where small businesses feel supported and confident putting down long-term roots.”
Long-standing businesses exemplify this commitment to community. A&E Trophy, owned by Amy Baker and her husband Rob for nearly two decades, has been a fixture of Downtown Clayton since opening in 2007.
Their shop creates premium awards, plaques, trophies and medals, with a focus on custom engraving. The company is widely recognized for its quality craftsmanship, personalized service, and strong customer relationships.
“We have been privileged to have a front-row seat to watch this community grow and the business landscape thrive over the years,” Amy Baker said. “The relationships we have built and the support we have received within the community have been critical to our success.”
Downtown Clayton has also attracted new women entrepreneurs drawn by its supportive business culture. In 2025, Jordan Robinson and her family relocated to Clayton, where she purchased and renovated The Clayton Magnolia Inn, a boutique bed-and-breakfast on Second Street.
Robinson cited the town’s sense of community and collaboration as key factors in her decision.
Community engagement is central to Robinson’s business model. The Magnolia Inn partners with local nonprofits and small businesses to host event programming, ticketed cultural experiences, and community gatherings. Robinson’s vision has helped position the inn as a welcoming retreat that complements Downtown Clayton’s shopping, dining and nightlife offerings.
The Magnolia Inn was recently added to the Downtown Social District, allowing visitors to enjoy adult beverages while strolling through the downtown area.
Together, Downtown Clayton’s women-owned businesses demonstrate how collaboration, entrepreneurship, and long-term commitment continue to shape the district’s past, present and future.
